Sony Playstation 3 is the console that everyone wants to target why? because when your brand has been in the #1 Spot for so long it comes with the territory. 2006 the launch of Sony Playstation 3 did not turn out very successful considering it was not a worldwide launch, and shipments weren’t met, and the price was no where near a mass market price. Since the beginning they had struggles big time but that’s what makes a great company and that’s surviving the struggle and positioning to be on top once again and 2010 is the year for the positioning to come to light.

Recently new info has been announced regarding Sony’s business and the cost of manufacturing Sony’s Playstation 3 has been cut significantly by roughly 70 percent SOURCE this is a major accomplishment considering the 10 year life cycle Sony is banking on with this new achievement things from hear on out will be different.

Success of the Playstation 1 was due to having a better development environment over the sega saturn, and when games such as Final Fantasy 7 hit the Playstation 1 not even nintendo 64 could compete with the Playstation and it’s exclusives along with third party support. Success of the Playstation 2 was due to the success of Playstation 1 plus games like Grand Theft Auto being exclusive, Strong Marketing, Backwards Capability and the infamous DVD player.

Success of the Playstation 3 how will it happen? considering now there’s serious competition and the brand name of Playstation alone won’t win this console war other moves need to be made. Xbox360 has the Online market, the price point, third party support along with great exclusives, and most of all a strong brand name in the overall game industry.

Playstation 3 this generation has shown something that we haven’t seen from Sony and that’s being able to survive major media bashing, selling million of consoles at a 600 dollar price tag, winning the Hi – Def medium war. The next move is too become a profit machine and when this next price drop hits the market along with the enhanced features the Playstation 3 has too offer, another 360 will be discussed and that will be the turnaround that Sony will make come 2010.

“The cost reduction since we introduced the PS3 is very substantial and this is on schedule,” said the exec when questioned on the console’s manufacturing figures. “We don’t disclose how much of the PlayStation 3, specifically the cost deduction, was achieved during the past two years. But that is on schedule.”

A further 70 per cent drop on this figure would suggest costs now sit at around USD 240 (GBP 146) per unit. A figure which could indicate room for the widely rumoured price cut due later this year.

Bethesda Softworks to Release A2M’s Highly-Stylized Shooter for Xbox 360 and PlayStation 3 on September 18.

Bethesda Softworks®, a ZeniMax® Media company, announced today that WETTM will hit European retail shelves on September 18th for Xbox 360® video game and entertainment system from Microsoft and PLAYSTATION®3 computer entertainment system. The game’s highly-stylized mix of action and acrobatics is showcased on the newly revamped web site that can be found at http://wetthegame.com.

“We are extremely excited to bring WET to gamers on September 18th,” said Vlatko Andonov, president of Bethesda Softworks. “A2M has created an explosive gaming experience and the action is non-stop from start to finish.”

Developed at Artificial Mind and Movement, WET throws players into a heart-pounding, adrenaline-pumping adventure of double crosses and paybacks in which they’ll take on the role of problem fixer, Rubi Malone. Use Rubi’s dual pistols or samurai sword during any acrobatic move as you take on countless enemies in a number of exotic locations around the globe.

“We’ve worked really hard to make WET different from any other action game available”, said Patrick Fortier, Creative Director at A2M. “When players experience the game’s unique blend of gunplay, sword combat and acrobatics, they won’t want to put the controller down.”

On a mission to find the man that left you for dead, you’ll master the controls that will allow you to create the most incredible fight sequences – limited only by your own imagination. Once you are able to chain together a number of moves, including sliding down ladders, running on walls, jumping and flipping, you will be rewarded with auto-lock and slow motion advantages. Featuring the perfect mix of humor and violence, WET is a third-person shooter experience unlike any other.

Courtesy of Gametrailers, check out the latest trailer for the upcoming title Aliens vs. Predator.

Another title bites the dust, Capcom’s Dark Void will now ship in fiscal fourth-quarter 2009, which begins January 1, 2010, to “avoid competition with releases of major titles of other companies.” I don’t know exactly what competition Capcom is referring too, seeing how every major title that was coming out this fall and holiday season was pushed back.

According to IGN, Senior Director Chris Kramer informed them that the reason for the delay will the company “enhance” the game. Kramer also stated, ”Dark Void is moving into Capcom’s fiscal Q4 in order to get the game out of the crowded fall game season and to allow the development team more time to polish and enhance the game experience.” 

Dark Void was definitely one of the highlights at this year’s past E3. The games make use of a new “vertical cover system”, as well as a standard cover system. The game will include a hover pack, and later, a jetpack, allowing for a quick transition between traditional shooter gameplay and flight.

Sources:

IGN.com

Four New Single-Player Levels on September 3 will keep gamers in suspense with more of F.E.A.R. 2.

Beginning September 3, F.E.A.R. 2: Project Origin fans will be able to
download four all-new single-player levels in the exclusive F.E.A.R. 2:
Reborn DLC campaign from Warner Bros.

Interactive Entertainment and Monolith Studios, for a brand new gameplay experience on the PlayStation(r)Network for the PLAYSTATION(r)3 computer entertainment system, the Xbox 360(r) video game and entertainment system from Microsoft, and Windows(tm) PC. F.E.A.R. 2: Reborn lets players experience four new single-player missions that coincide with the events in F.E.A.R. 2: Project Origin, and a simultaneous automatic title-update provides a free Slow-Mo Deathmatch multiplayer mode for use with F.E.A.R. 2: Project Origin multiplayer content. A robust game demo of F.E.A.R. 2 Reborn will be released on August 27.

Four All New Levels: Face the chaos of Alma’s aftermath from
an entirely new point of view: that of Replica Soldier Foxtrot813. As
gamers begin the mission as part of an orbital Powered Armor drop to
reinforce their squad, the ruined city of Auburn emanates supernatural
events and familiar voices, beckoning Foxtrot813 to go against orders
from Replica command. Be careful, not everything is as it seems…

Slow-Mo Deathmatch: Through a free title update, gamers
obtain a slow-mo powerup to slow down enemies in multiplayer deathmatch, thus gaining a distinct short-term advantage. The longer players hold onto the slow-mo powerup, the more objective points are accumulated, contributing to the overall score. Watch out though, whoever has slow-mo ability becomes a bigger target to everyone else!

Additionally, launching on August 13 is a brand new F.E.A.R. 2: Project
Origin premium theme for 240 Microsoft Points and picture pack for 80
Microsoft Points for Xbox 360(r), as well as a new theme for
PLAYSTATION(r)3 for $1.99. F.E.A.R. 2: Reborn is the third robust DLC
pack available for F.E.A.R. 2: Project Origin.

Michael Vick said Thursday that he is getting close to signing with a professional football team but refused to elaborate.

Vick made the comment to reporters as he left a courtroom after a hearing in his bankruptcy case. Asked about his progress in signing with a team, Vick said: “We’re getting close.” He declined to answer additional questions.

NFL commissioner Roger Goodell conditionally reinstated Vick on Monday, a week after the former Atlanta Falcons star completed his 23-month sentence for running a dogfighting ring. Vick is free to sign with a team and could be playing in the NFL by Week 6.

He could also play in one of a couple football minor leagues if no NFL team signs him. His agent, Joel Segal, did not immediately return a telephone message.

Vick, 29, did not speak during the hearing. Afterward, the U.S. bankruptcy trustee and a lawyer for Vick’s creditors shook Vick’s hand and congratulated him on his NFL reinstatement. Vick thanked them and said, “It’s exactly what I needed at this point in my life.”

U.S. Bankruptcy Judge Frank Santoro postponed until Friday a decision on whether to approve $1.5 million in legal fees sought by Crowell & Moring, the Madison Avenue law firm representing Vick in the Chapter 11 case. Santoro was astonished that the firm is billing Vick for 8,000 hours of work over about 10 months.

“I don’t understand how that happens,” said Santoro.

SOURCE

Avatar 3D is something that needs to be seen seriously jaw-dropping. The graphics looks like a cinema and it looks as if the characters can just walk out of the television screen literally. During the demonstration someone put they hand in front of the screen and for a quick second it looked as if the hand grabbed the in-game character that’s how deep the detail goes in this game.

The action in the game is incredible as well because the environment is so open and full of life that when the enemies come on screen it’s more than just playing a game you actually feel like your there at the place your self. Monsters huge in size in 3D on screen will have you speechless , from the colors to the movement, and the progression of the game overtime will have you wanting more.

The character you play as will always change for combat meaning that your player decides what goes on and how he needs to prepare for battle not you, so yes you control the game but the game has a mind of it’s own as well it’s unlike anything ever seen before.

The downside to this is that you have to have a 3D tv to play this game the way it was demoed but wow if you can afford it buy it you will not be disappointed.

THIS TITLE WAS DEMOED ON THE 360

Sony announced their Q1 2009 results and it’s not pretty considering the 50 percent year over year drop. According to Sony alot of it has to do with the lack of PSP sales overall but is this a sign of good things to come for the PSP GO. PSP Go is what alot of people are now waiting for since E3 and maybe the decline in sales with the slim shows that consumers are ready for a change, the PSP Go model may be the next big success for the Playstation brand.

Sony has had a rough road full of ups and downs with Activision putting pressure on them, THQ wanting another price cut as well, systems not selling as good as they could but good enough currently at their price point but this can’t last for too much longer.

Changes need to be made and whether it’s a price cut, or a new business model that will generate more revenue and put Sony back in the green consistently, only time will tell which strategy will make this possible. The slim PS3 and the PSP Go, going forward maybe the difference makers here which can help generate significant profits for Sony’s business because a cheaper Playstation 3 along side a all digital handheld gaming platform may do the trick.

The gaming business of Sony dropped off mainly due to PSP related sales, with 1.3 million hardware units sold this quarter compared to 3.7 million same period last year and software down over half to 8.3 from 22.8 million. PS3 sales were down roughly a third all-around, with hardware seeing 1.1 million in sales compared to 1.6 million last year, and software at 14.8 million unit sales compared to 22.8 million units in first quarter 2008. Despite roughly a decade on the market, PS2 hard sales continue to perk right along, posting 1.6 million hardware unit sales, though software was down to 8.5 million from 19.3 million same period last year.

Leave Comments Please Regarding Sony’s Situation.
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The famous gangster gamer, hiphopgamer has some how managed to wreck a US $100+k supercar at a recently held Forza Motorsport 3 exposition in Germany.

While taking the car for a drive with other journalist drivers, he entered into a skid and plummeted directly into a tree on the median. Considering the high speeds they were driving at, the damage was quite significant. Omega508 sent this phone cam shot of the wreck, showing some significant damage to the car, along with the shredded tree.

HHG walked away with no injuries, but it seems some people may not be happy about a wrecked R8.

WELL TO LET YOU GUYS KNOW IT’S NOT TRUE BUT IT IS HILARIOUS SO I HAD TO POST IT
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Porn star Stormy Daniels allegedly lived up to her name this weekend — her husband claims she became an enraged hurricane of destruction over “the way the laundry had been done” and a few unpaid bills.

Porn Star Stormy Daniels Attacks Husband
According to Tampa cops, 30-year-old Daniels was arrested on Saturday after she allegedly smashed a bunch of stuff inside her home and then beat up her husband. Stormy’s hubby, Michael Mosny, told cops she got mad over the way the laundry had been done … then lost her mind shortly after when she discovered some unpaid bills.

Mosny told cops she threw a potted plant into the sink then “hit [me] in the head with her hands several times.” Stormy was booked for misdemeanor battery — which may screw up her chances when she runs for Louisiana Senator in 2010.

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